Hospitality and Tourism Management

Semester 1

• Foundations for Learning and Communication 
• Management Principles for Hospitality and Tourism

Semester 2

• Customer Experience Management for Hospitality and Tourism 
• Career & Professional Development Hospitality & Tourism 

Semester 3 

• Work Integrated Learning and Professional Development 1 

Semester 4 

• Media, Storytelling & Community Representation in Hospitality and Tourism 
• Accounting for Hospitality and Tourism 

Semester 5 

• Digital Marketing for Hospitality and Tourism 
• Entrepreneurship, Creativity and Innovation for Hospitality and Tourism 

Semester 6 

• Work-Integrated Learning and Professional Development 2 

Semester 7 

• Revenue Management Optimisation for Hospitality and Tourism 
• Human Resource Management for Hospitality and Tourism 

Semester 8 

• Leadership for Hospitality and Tourism 
• Sustainability in Hospitality and Tourism 

Semester 9 

• Work-Integrated Learning and Professional Development 3 

Semester 10 

• Challenge-based Hospitality and Tourism Capstone Project

The minimum entry requirements for the programme are Leaving Certificate with at least 5 Subjects 06/H7, or greater, of which one must be Irish or English at a minimum of O6/H7, or equivalent. Applicants who do not immediately meet the entry requirements on the basis of certified learning, but who have equivalent experiential learning or a combination of experiential and certified learning, may be considered for entry under the SETU Recognition of Prior Learning Policy. 

Applicants whose first language is not English must meet the SETU English language requirements for undergraduate study.

In addition, applicants should have a minimum of one-year work experience in the hospitality and tourism industry. It is a requirement that students be in paid employment in the Hospitality and Tourism industry, ideally full-time employment, for the duration of the programme. Applicants must demonstrate the support from their workplace in facilitating them in undertaking the programme. The workplace will be required to allocate a staff member, ideally the applicant/student’s line manager or another member of management, to support the student during the programme.

On successful completion of the BBus in Hospitality and Tourism Management, learners may transfer into year four of BA (Hons) in Hospitality Management (Level 8) or equivalent programme.

Positioned at Level 7 on the National Framework of Qualifications (NFQ), the programme develops specialised knowledge, applied managerial capability, and supervisory competence appropriate to operational and middle-management roles within hospitality and tourism enterprises. The curriculum is designed to progressively develop leadership capability, interpersonal and customer engagement expertise, operational and commercial management competence, and sustained personal and professional growth across the duration of the programme. It also provides structured progression routes to Level 8 qualifications.