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Overview

Digital media takes its roots from graphic design, where messages are translated into a captivating experience, using an array of communication forms. Students will create projects in graphic design (typography, illustration, branding, packaging and advertising), digital media (websites, animation and interactive design).

What will I be able to do when I finish this programme?

The main aim of this programme is to facilitate the transformation of the novice student into a creative practitioner in digital media design. The programme provides an integrated learning environment (studio) that encourages creativity, innovation, self-assessment and discussion. Learning and assessment is through real world practices, which involve setting project briefs in a project/problem based learning environment.

What subjects will I study?

  • Entrepreneurship
  • Creative Studio
  • Digital Media Design
  • Graphic Design
  • Web Design
  • Marketing Management